Applications Other Than Calculators
Hoff and Mazor, believed
that the 4000 family, being ROM-based and having an awkward data memory
addressing was good only for calculator and calculator-like applications.
Faggin, who wanted to see the 4000 family offered to the general market, proved
the possibility of different applications by using the 4004 as the controller of
a production tester. Using this work as a springboard to convince Intelís
management, he vigorously campaigned inside Intel and then suggested to Bob
Noyce (co-founder and CEO of Intel at that time) that the contract with Busicom
be renegotiated by dropping the exclusivity in exchange for a price concession.
The strategy worked and the 4000 family was introduced to the general market in
November 1971 with the name MCS-4 (Micro Computer System